《新编实用英语》（第四版）立体化系列教材第二版为普通高等教育“十一五”国家级规划教材，是教育部新世纪高等教育教学改革工程项目（编号为III26-1）之“高职高专教育英语课程教学内容体系改革建设的研究与实践”项目的重要研究成果之一，曾获2005年国家级优秀教学成果二等奖。该套教材切实贯彻“以服务为宗旨，以就业为导向”的高职教育人才培养总方针，自2002年出版以来，收到使用院校的普遍欢迎，成为高职高专公共英语教材中的领军品牌，其发行量多年来雄踞同类教材之首。十多年的教学实践证明，该套教材得到广大师生的普遍认可。

Unit 1 Meetings
Unit 2 Job Interview
Unit 3 Company Introduction
Unit 4 Product Description
Unit 5 Advertisement
Unit 6 Sales
Unit 7 Insurance
Unit 8 Agency
Unit 9 Technology Transfer
Unit 10 Electronic Commerce
Unit 11 Graphical Data Description
Unit 12 Making a Claim

听说训练模拟实际工作中可能会遇到的涉外交际活动的各种场景，以实用交际话题为主线，通过实用交际任务带动听说训练。

段红鹰教授为本书主编，浙江水利水电专科学校外语系主任，主要教授综合英语课程。

即将走出象牙塔、准备踏入职场的同学们，你想知道真实的职场环境是怎样的么？想知道面试台前、会议桌上会涉及什么话题么？想知道如何用流利而专业的英语向国际客户介绍公司情况么？我想你们的答案都是肯定的，那么不妨静下心来，认真学一下这本听力教程，它将教你得体的应对保险理赔、技术转让、产品宣传等各种场景，“一书在手”，你必将成为未来的职场达人！

Task 2      Listen to the following dialogues twice and fill in the blanks with the words you hear.

1. A: Doesn’t it cost a lot to employ an ___________?

    B: They charge 15% commission on the advertising fee we pay.

2. A: What would it cost if you tailor-made an ad for us?

    B: Let me carry out the __________ and I'll come up with an advertising plan for you.

3. A: How much did you think your __________ was?

    B: About 20 000 RMB per month.

4. A: How long can you__________ your advertising budget?

    B: 6 months.

5. A: Do you know that the black and white advertisements are much cheaper than the colored ones?

    B: Well, I don't think we need colored advertisements at the__________ .

6. A: Generally speaking, it's better to run many small__________ than a few big ones.

    B: That makes sense.

7. A: Here are two advertisements I've just__________ for you. Would you like to have a look at them?

    B: Thank you. They look very appealing.

8. A: Our advertisements have been successful. The initial results are very __________.

    B: I'm very glad to hear that. Let’s plan our budget for the next period.

9. A: It isn't enough if we advertise only in newspapers. I think we should have__________ on TV.

    B: I'll think about your suggestion and discuss it with the Sales Department.

10. A: I think the advertisement of your World Journal is too high for us.

      B: Actually, that was a concern expressed by many of our customers, and we've been trying to reduce    our__________ in the last two years.