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高级职业英语(第二版)拓展教程2
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商品名称:高级职业英语(第二版)拓展教程2
物料号 :41619-00
重量:0.000千克
ISBN:9787040416190
出版社:高等教育出版社
出版年月:2015-05
作者:《高级职业英语》系列教材编写组
定价:25.50
页码:100
装帧:平装
版次:2
字数:150
开本:16开
套装书:否

本系列教材为广东地方版教材,属高职高专公共英语系列。该套教材同时也是广东省高职高专英语改革项目的一个重要组成部分,在内容上全面更新,体现出了新内容,新体系,新观念的时代需要。该套教材加强了对应用文等实用文体阅读能力的培养,将英语应用能力的训练具体体现于英语能力的培养之中,真正做到了“教、学、考”相互照应。 教材的编写特色如下: 1.严格按照《基本要求》编写。 2.加大听说技能、特别是实用交际能力的训练,把培养一定的实用口语交际能力作为本教程的重要任 务。 3.加强对应用文等实用文体阅读能力的培养,满足将在一线工作的学生实际的涉外交际需要。 4.认真贯彻“学一点、会一点、用一点”,“听说读写译并重”和“边学边用、学用结合”的原则。 5.具有广东地方特色。

Unit 1 Understanding Cultural Differences
  Section 1 More Things to Do: A Glance at the Cultural Differences between Chinese and Western Cultures
  Section 2 Reading Skill Exploration: Word Attack Skill
  Section 3 Comparative Reading: Career Previewing Etiquette in Doing Business Globally
  Section 4 Window on Pronunciation
Unit 2 Conducing a Surey
  Section 1 More Things to Do: Making Market Research Pays
  Section 2 Reading Skill Exploration: Propositional Meaning
  Section 3 Comparative Reading: Career Previewing Sex Ratios and Market Bubbles
  Section 4 VFmdow on Pronunciation
Unit 3 Making a Presentation
  Section 1 More Things to Do: Making Presentations with Pictures
  Section 2 Reading Skill Exploration: Contextual Meaning
  Section 3 Comparative Reading: Career Previewing How to Create a Product Presentation
  Section 4 Wmdow on Pronunciation
UNIt 4 Establishing Business Relations
  Section 1 More Things to Do: Can You Reach Your Current Chinese Suppliers at 4 p.m. ?
  Section 2 Reading Skills Exploration: Key Word Reading
  Section 3 Comparative Reading: Career Previewing Creative Ideas for Finding New Clients
  Section 4 Window on Pronunciation
Unit 5 Promoting Products and Services
  Section 1 More Things to Do: Can You Get a New $7, 200 Power Table for $ 532?
  Section 2 Reading Skill Exploration: Identifying Passage Organization
  Section 3 Comparative Reading: Career Previewing Some Hints for Promoting a Producer
  Section 4 Window on Pronunciation
Unit 6 Attending Fairs and Exhibitions
  Section 1 More Things to Do: The 20th Beijing International Book Fair
  Section 2 Reading Skill Exploration: Taking Notes
  Section 3 Comparative Reading: Career Previewing China International Consumer Goods Fair
  Section 4 Window on Pronunciation
Unit 7 Managing Human Resources
  Section 1 More Things to Do: What Human Resources Specialists Do
  Section 2 Reading Skill Exploration: Outlining
  Section 3 Comparative Reading: Career Previewing How to Become a Human Resources Specialist
  Section 4 Window on Pronunciation
Unit 8 Starting Your Business Online
  Section 1 More Things to Do: How to Create a Profitable and Succesful Online Business
  Section 2 Reading Skill Exploration: Summary
  Section 3 Comparative Reading: Career Previewing How to Make a Business Plan
  Section 4 Window on Pronunciation

“十二五”职业教育国家规划教材

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