本教材把英语语言知识与商务专业知识有机结合起来，内容丰富，新颖，涵盖面广，贴近当前经济形势与学生将来可能进行的商务活动，使学生在学习英语的同时，获得实用的商务知识。考虑到商务英语初学者的英语语言基础尚不扎实，以前又很少接触商务材料，我们对教材中涉及商务知识的阅读材料作了精心设计：随着学生在其他专业课中商务知识的逐步增大。

前辅文
Unit1
  Part A Text
  Text A Customer Relations
  Text B Stew Leonard’s: The World’s Largest Dairy Store
  Part B Fast Reading
Unit2
  Part A Text
  Text A Public Relations
  Text B The Power of Social Networking
  Part B Fast Reading
Unit3
  Part A Text
  Text A Eight Steps to Success in Negotiating
  Text B Negotiations, Chinese Style
  Part B Fast Reading
Unit4
  Part A Text
  Text A Introduction to Companies
  Text B The Income Statement and the Balance Sheet
  Part B Fast Reading
Unit5
  Part A Text
  Text A Contracts
  Text B Foreign Exchange
  Part B Fast Reading
Test 1
Unit6
  Part A Text
  Text A Multinationals
  Text B Jaguars, Dragons and Tigers
  Part B Fast Reading
Unit7
  Part A Text
  Text A China’s Multinational Future
  Text B Chinese Plants Grow on U.S. Turf
  Part B Fast Reading
Unit8
  Part A Text
  Text A E-Commerce in China
  Text B M-Commerce’s Big Moment
  Part B Fast Reading
Unit9
  Part A Text
  Text A The World Trade Organization
  Text B The Root of WTO
  Part B Fast Reading
Unit10
  Part A Text
  Text A The World Bank
  Text B The International Monetary Fund （IMF）: Brief
  Introduction
  Part B Fast Reading
Test 2
Some Important Reading Strategies and Skills
Vocabulary
Key