前辅文
Unit 1 What a Smart Shopper!
Unit Preview
Workplace Listening and Speaking
Dialogue 1 First Meeting at a Workplace
Dialogue 2 Talking About Online Shopping
Practical Reading
Passage 1 Alibaba: Open Sesame
Passage 2 Tips for Saving Money on Amazon
Simulated Writing Email
Workplace Project Shopping Online
Career Salon
Unit 2 Get You on Your Way!
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Workplace Listening and Speaking
Dialogue 1 Purchasing a Computer
Dialogue 2 How to Get Someone to Say Yes
Practical Reading
Passage 1 No Jobs? You Make Your Own
Passage 2 How to Start an Online Store
Simulated Writing Product Description
Workplace Project Starting an Online Store
Career Salon
Unit 3 Let’s Negotiate!
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Workplace Listening and Speaking
Dialogue 1 Making an Air Ticket Reservation
Dialogue 2 At a Trade Fair
Practical Reading
Passage 1 Your Niche Leads to Success
Passage 2 Negotiation in International Business
Simulated Writing Offer and Counter-offer
Workplace Project Business Negotiation
Career Salon
Unit 4 Call It a Deal!
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Workplace Listening and Speaking
Dialogue 1 About Packaging
Dialogue 2 Can You Advance Shipment?
Practical Reading
Passage 1 A Flourishing Online Market
Passage 2 Amendment of L/C
Simulated Writing Sales Confirmation
Workplace Project Concluding a Transaction
Career Salon
Unit 5 Customers Are Always Right!
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Workplace Listening and Speaking
Dialogue 1 Sightseeing in Hangzhou
Dialogue 2 Complaints About Damaged Goods
Practical Reading
Passage 1 Haier: A Business Legend
Passage 2 Complaints: Customers in Control
Simulated Writing A Letter of Complaint
Workplace Project Meetings in the After-sales Department
Career Salon
Unit 6 Ready to Be the Power Seller? Go!
Unit Preview
Workplace Listening and Speaking
Dialogue 1 Visiting Alibaba
Dialogue 2 Improving My Site Traffic
Practical Reading
Passage 1 From Millions to Billions
Passage 2 Online Marketing
Simulated Writing Slogan
Workplace Project Designing an Online Marketing Plan
Career Salon
Unit 7 Culture Matters!
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Workplace Listening and Speaking
Dialogue 1 Table Manners
Dialogue 2 Giving & Receiving Gifts
Practical Reading
Passage 1 Cultures: East vs. West
Passage 2 Business Etiquette for Global Challenges
Simulated Writing Speech
Workplace Project Making a Speech
Career Salon
Unit 8 Time Is Money!
Unit Preview
Workplace Listening and Speaking
Dialogue 1 Making an Appointment
Dialogue 2 Hosting a Meeting
Practical Reading
Passage 1 Are You in Your 80% or in Your 20%?
Passage 2 Be Master of Your Time
Simulated Writing Agenda
Workplace Project Arranging a Meeting
Career Salon
Glossary
